I’m a proponent of eco-labeling, but concerns about greenwashing and certification processes are very valid. Now there is a lawsuit against S.C. Johnson because they are certifying their own products as “green.” This article states, “Litigation pending in federal court in California and Wisconsin contends that S.C. Johnson is deceptively implying that Windex and Shout have been tested by a neutral third party and been found to be environmentally friendly.”

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