First, Ben & Jerry’s decided to remove their ‘All Natural’ label due to public interest group pressure. Now Log Cabin All-Natural Syrup’s label is being challenged since the product contains only4% maple and comes in a real maple syrup style jug. Are caramel coloring, xanthan gum and citric acid natural? The FDA regulates marketing claims (thus, Log Cabi is removing the coloring), and Vermont has it’s own maple syrup regulations, but the term “natural” is not defined from a production process standpoint under federal law like the word “organic” under the Organic Foods Production Act.
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